Friend and Faux: A New Concept in Floral



When you’ve worked in the wedding business for more than a dozen years, you learn a thing or two about what brides are looking for. So, it comes as no surprise that Amber Holmes and Lisa Smith, with their combined 13 years of experience, have introduced a new concept in wedding florals to the Triad!

“Kardashian flowers without the Kardashian budget” is how Amber described the idea behind FauxReal Florals. Brides are able to select from an enormous inventory of faux flowers, many of them 100% silk, to design everything they want for their wedding, from bouquets to floral arches and everything in between!

Let’s back up to how FauxReal Flowers (FRF) came to be!

Lisa Smith had been a wedding specialist with DestinationWeddings.com (DW) for nearly 10 years when she met Amber and began helping to plan Amber’s wedding in 2017. Right from the start, the two hit it off and became great friends. Lisa soon recruited Amber to be a specialist with DW, and they began working together, making destination wedding dreams come true for dozens of brides. After a few years of working together, they decided to partner on their own venture – helping brides budget locally!

Amber says that sharing a passion for this new idea was a “God thing” for the two friends, and FRF debuted at its first Triad wedding in October, 2020. Of course, starting a business in March of 2020 turned out to be a bigger challenge than either partner could have foreseen with the start of the pandemic in its infancy.

But, they persevered and, in retrospect, are grateful for the unexpected downtime that enabled them to further research and plan for this forward-thinking new business! With the changing style of weddings, FRF was also able to start with a few smaller events to get their feet wet, which was a great way to hone their approach for the bigger wedding events in their future. (Not to mention that Amber became a mom for the first time in June!)

So, how does this faux flower thing work? The steps are really quite simple and sure to take the stress away from the wedding planning process for many brides.

1) Contact FauxReal Flowers

Email them your look! Send photos & wedding colors.

2) Create Your Vision

Collaborate via email, or come in and see the flowers firsthand!

3) Approve Your Look

See your flowers weeks before your event! Enjoy your hassle-free Faux Rent flowers!

Pricing is based on the size of the arrangement or collection, not the type of flower. And, just like traditional florists, the team at FRF deliver the flowers to your location of choice and arrange a complimentary pick-up the week following the event.

Sustainable, rent-and-return flowers – so you can get your luxury dream look at a fraction of the price. Amber and Lisa have introduced an entirely new concept in wedding planning to the Carolinas, and we look forward to watching their success bloom for years to come!

For more information or to schedule your consultation, visit www.fauxrealflowers.com.

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